Food & Beverage

McNally Design International has created more than 1,200 style bars and pubs all over the world. The emergence of style bars reflects changing consumer preference for premium spirits brands and more female friendly environments, whilst the universal acceptance of the Irish Pub concept has been driven by The Irish Pub Company, the world’s largest exporter of authentic Irish pubs for over 25 years.

Understanding the competition, developing and researching the right concept for the right location and developing a brand platform are all keys to establishing a successful restaurant.   Consistency between the environment, the food offer and delivery forms part of the keys to customer loyalty and repeat business.

McNally Design International have developed research and design refinement processes that reduce risk by defining appropriate market segments such as fine dining, casual, quick service, all day dining and matching them to appropriate consumer demographics and preferences.